PMG | Strategic Marketing Services

Strategy

Engine of change. Blueprint for entrepreneurial dreams.

PMG creates customized strategies to achieve business goals.

Positioning

Marketing reality check. Best foot forward. The totality of what you are…and what you’re not.

PMG makes the whole greater than the sum of the parts.

Identity

I am born. First articulation. Fly wheel for successful branding. Visual, verbal, virtual. True Identity begins with “W”…

PMG defines the landscape and the boundaries.

Messaging

How you say what you say to the audiences you want to say it to. Tell it like it is.

PMG drives messaging.

Branding

Most misunderstood word in marketing. Proliferator of trust & customer loyalty that differentiates you versus your competition.

PMG builds brands…Verbal. Visual. Virtual. Visceral. V for Victory.

PMG BY THE NUMBERS

Our Lucky Number

Years in Business

Successful Initiatives Launched

Ideas Conceived

Problems solved

Newsletters and publications created

Headline typos (we can explain)

Sheets of paper conserved

Case Histories

A Healthy SMO Partnership: Northwell Health
Northwell Health is New York State’s largest health care provider and private employer. They required a marketing solution to create collateral, follow visual and verbal brand guidelines and keep pace with high-volume, quick-turnaround projects. PMG answered the call and provided a successful strategy and process for getting tactics completed on time and on budget.
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collateral, health care, high volume, project management, scheduling, workflow system
Repositioning an IT Leader: Total Technology Solutions
The technology industry is ever-changing. Total, a full-service IT and cybersecurity solutions company, recognized that customers and prospects didn’t understand their brand, their expertise or their breadth of services. PMG’s strategy began with updating the company name and logo…and continued from there.
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collateral, identity, logo, messaging, naming, rebranding, technology
Creating a 30-year old Identity and Developing a Voice
NSWCA is comprised of elected commissioners from 21 Long Island water districts. They never needed to maintain a public face and then suddenly they found themselves in a media-crazy world, and they had no identity, no position and no voice. They needed professional assistance, and PMG was chosen to help establish their identity.
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identity, PR, publicity, water, web
Redesigning An Iconic Logo: The Window Shop Jewelers
The Window Shop Jewelers has been a Northport Village fixture since 1976. Aside from proprietor Jean McNeill’s smiling visage, the store was identified by a logo featuring stylized, hand-drawn vines. Over the years, the shop grew in both stature and fame, but like so many icons from the era, the logo did not keep pace.
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identity, jewelry, logo, retail
The Anguilla Tourist Board – Relaunch of Tourism Interest through the Web
The Caribbean island of Anguilla sought to attract more tourism business. The Anguilla Tourist Board needed to effectively bring awareness of the island, its people, its unique culture and its special attributes to audiences throughout the world…and to do so cost effectively, with a maximum return on investment.
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leisure, recreation, travel, web design, website development
The Anti-Stigma Campaign: Nassau Alliance for Addiction Services (NAFAS)
Nassau County addiction treatment agencies felt it necessary to come together to reach out to those individuals and families in crisis. PMG created a recognizable name, logo and identity for NAFAS, that was utilized across a broad range of tactics and outreach vehicles.
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addiction treatment agencies, awareness, coalition, identity, image, messaging, naming, not-for-profit

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Recent News

Oct

Volume 14 #3 – Planes, Trains and Automobiles

October 11, 2018

Aug

Volume 14 #2 – Outreach

August 15, 2018

Jun

Gary Cucchi Named to LIBN’s 2018 Who’s Who in Business Services

June 27, 2018

Our very own Vice President, Gary Cucchi, was recognized in Long Island Business News’ 2018 “Who’s Who in Business Services” as one of 27 outstanding business leaders. The 20-year marketing industry leader oversees PMG’s business development, operations and client services…and he’s...

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