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News

What is news?

In today’s world that question is a hot topic that involves the amount of media coverage and the validity of the reporting, the degree of slant and the veracity of the original content. Virtually anything can become news. In the world of strategic marketing, it’s all about Messaging. And you are invited to follow our News… Messaging… whether it is our Marketshare Through Mindshare™ newsletters (published irregularly, not erratically), our irreverent but never irrelevant blogs, or some of the things we simply feel are important to share, unlike chocolate which wecan  never bring ourselves to part with. Sign up for our news email updates or check back soon.

17
May

Vote for PMG in the Long Island Business News 2021 Reader Rankings!

PMG has been nominated for not one, but TWO “Best” categories in the Long Island Business News 2021 Reader Rankings! Cast your vote here: https://libn.com/readerrankings/#/gallery?group=373231 You can vote DAILY!…voting ends Friday, June 4th!
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10
May

Congratulations to Frisch Financial’s David A. Frisch, CPA, CFP®, PFS for being honored in the 2021 LIBN Executive Circle Awards.

Each year Long Island Business News (LIBN) highlights select “senior level executives who consistently demonstrate remarkable leadership skills, integrity, values, vision, commitment to excellence, company performance, community service and diversity.” To be highlighted amongst the elite executives of Long Island is an honor, and this year David A. Frisch, CPA, CFP®, PFS of Frisch Financial has...
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07
May

Join Us in Supporting ACLD

Join us for 2 outstanding fundraising events that support ACLD: 2021 Annual Golf Outing on June 7 and Poker for a Purpose on July 13. For details, tickets and sponsorship info go to: ACLDgolf.org and PokerForAPurpose.org
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28
Apr

The Power of Case Studies as an Essential Marketing Tool

Case studies. Success stories. Client monographs. However you would like to refer to them, if your content strategy does not include case studies, then you are missing out on an effective way to communicate the value and benefits of your products or services to your audiences. Case studies are a marketing staple. Rather than simply...
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22
Apr

Take Action On Earth Day

Each year on April 22, Earth Day campaigns around the globe to promote ways to save the Earth. Their aim is to provide education on topics including climate change, air and water pollution, erosion, recycling, ecosystems and more. As citizens of the world, we can all take actions to protect the Earth, its creatures and...
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13
Apr

LIBN Reader Rankings Nominations 2021

Hello friends of PMG, Once again, LIBN is accepting nominations for the prestigious LIBN Reader Rankings Awards. As you know, PMG was honored in both 2019 and 2020 in the Advertising Agency and Public Relations Firm categories. Nominations will be accepted between April 12 and April 23 as the first part of the competition. The companies...
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06
Apr

April is World Autism Acceptance Month

Throughout the month of April, we strive to increase acceptance of people with autism and build a more inclusive society. Learn more about autism with this autism infographic, support organizations who work with those with autism and their families such as ACA/NY and ACLD, and share your stories and thoughts #LightUpWithKindness #IAmMe #CelebrateDifferences.
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31
Mar

And PMG’s Favorite Color is….

The favorite crayon color of most Americans is blue, and in honor of National Crayon Day on March 31, we decided to see how the PMG team’s color preferences stack up against the average American. Here are the replies: Teresa – Ha! Cerulean Blue is my pick! It reminds me of the waters and makes...
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30
Mar

March 30 is National Doctors’ Day

PMG sends a special shout out to all doctors on National Doctors’ Day 2021. Perhaps at no time in recent memory have we been more grateful to our community’s dedicated physicians than we have been in the past year. Extra acknowledgement to the physicians at Northwell Health, AFC Urgent Care and Charles Evans Center. Thank you for all that...
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22
Mar

Valuing Earth’s Most Precious Natural Resource on World Water Day 2021

Monday, March 22 is World Water Day. It was established in 1993 by the United Nations to boost global awareness and to focus attention on safe water. The theme of 2021 is “Valuing water.” Most of us take water for granted. We turn the tap or the spigot and out it comes. Many of us...
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12
Mar

Daylight Saving Time 2021

Don’t Forget to Spring Forward!  Daylight Saving Time begins Sunday, March 14!
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11
Mar

March is Umbrella Month!

Umbrellas are often taken for granted, but when you need one and can’t find one, then you recognize their value. Much like insurance, you don’t NEED an umbrella until you NEED an umbrella. And umbrellas are so much more than a way to stay dry in a rainstorm. Parasol-style umbrellas are great to keep the...
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04
Mar

1 Year of COVID-19 and Things Are Getting Better

It’s been over one year since the first documented case of COVID-19 in New York State and shortly thereafter, New York State was in a state of emergency. About a week later, PMG and many other companies took their businesses remote and in-office employees transitioned to working from home. Those first few weeks (and months)...
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Robert Ciatto of ACLD
02
Mar

Congratulations to Robert Ciatto of ACLD

Congratulations to Robert Ciatto on being named Executive Director of Adults and Children with Learning and Developmental Disabilities, Inc. (ACLD).  Rob took the helm on January 1, 2021, succeeding Robert C. Goldsmith, and has more than 25 years of experience supporting people with developmental disabilities. His strategic direction and innovative leadership will help build upon...
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