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News

What is news?

In today’s world that question is a hot topic that involves the amount of media coverage and the validity of the reporting, the degree of slant and the veracity of the original content. Virtually anything can become news. In the world of strategic marketing, it’s all about Messaging. And you are invited to follow our News… Messaging… whether it is our Marketshare Through Mindshare™ newsletters (published irregularly, not erratically), our irreverent but never irrelevant blogs, or some of the things we simply feel are important to share, unlike chocolate which wecan  never bring ourselves to part with. Sign up for our news email updates or check back soon.

16
Sep

Join the ALS Ride For Life October 2020 Virtual Event

ALS Ride For Life, Inc. is a not-for-profit corporation founded by ALS patients, caregivers and those who care about people living with ALS. Help ALS Ride For Life make a difference in the lives of ALS patients by participating in this year’s Virtual Walk-Run-Bike Event all throughout October 2020. For more info on the Virtual Walk-Run-Bike Event,...
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11
Sep

Patriot Day

In observance of the September 11, 2001 terrorist attacks, Patriot Day is a solemn national holiday for Americans. Across the nation, flags are flown at half-staff in remembrance of the victims and first responders who lost their lives on this tragic day. We will never forget!
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08
Sep

National Ampersand Day

Today is officially National Ampersand Day, so let’s celebrate and pay tribute to this funny little symbol! And as the official National Ampersand logo says, “fabulous & functional & fun”! First a little history lesson. The symbol “&” comes from the Latin word for “and” which was “et”. In Old Roman cursive, it became common...
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07
Sep

Happy Labor Day

No work is insignificant. All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence. – Martin Luther King Jr.
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02
Sep

PMG Gives LCAC Logo a Refresh

Dedicated to promoting substance abuse prevention, Levittown Community Action Coalition (LCAC) is committed to addressing the issues associated with heroin, opiates and prescription drug misuse among youth in the Levittown and Island Trees communities. As the coalition has grown in advancing its mission and providing education and resources, it was important to elevate the brand...
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31
Aug

Poppin’ Corks for ACLD

The ‘Uncorked for ACLD’ wine tasting virtual event was held on August 7th with guests enjoying some of the vineyard’s most popular brands from the comfort of their homes and even their boats.
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24
Aug

PMG is a Double Finalist in the 2020 LIBN Reader Rankings Awards

Progressive Marketing Group, Inc. is proud to announce that we have been chosen as a finalist in the 2020 LIBN Reader Rankings Awards for Best Advertising Agency and Best Public Relations Firm. There was some intense competition, and PMG would like to congratulate all the winners. Thank you to everyone who voted for us. Thank...
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19
Aug

National Aviation Day

Happy National Aviation Day to all.  National Aviation Day was established by Franklin Delano Roosevelt, the 32nd U.S. President, in 1939 via a Presidential Proclamation on Orville Wright’s August 19 birthday. Aviation has been a part of Long Island’s history since the beginning of aviation as we know it! From the Lone Eagle, Charles Lindbergh’s historic...
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13
Aug

Left Hander’s Day

Today is a special day for all left handed people to rejoice! No one has come up with a definitive reason for why some people are left handed, but about 10% of the people around the world are, and it is likely passed through genetics. In the past, left handedness has been associated with weakness,...
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07
Aug

Electricity out? Top 10 things that are keeping us busy during the power outage

According to the most recent updates, almost 2 million people in the tristate area have lost electricity due to the powerful storm Isaias. Being suddenly without power reminds us how much we take it for granted and how many things in our everyday lives need electricity. Here are the weird things we found ourselves doing...
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01
Aug

World Wide Web Day

In the spirit of World Wide Web Day, below are a few related hyperlinks:  World Wide Web day is celebrated August 1 every year. In 1989, Tim Berners-Lee, while working at the CERN center in Geneva, Switzerland, had the idea to communicate with his co-workers via hyperlinks. Now, more than 30 years later, this web of interconnected links has...
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30
Jul

Mid-summer marketing blues…?

August is almost here. People are getting used to the new normal. It’s time to reassess your organization’s marketing strategies for the remainder of 2020. Are you having trouble reaching prospects now that they’re working from home? Does your website messaging reflect the changing needs of your marketplace? Have your trade shows been cancelled and...
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19
Jul

National Ice Cream Day

What a beautiful day to enjoy ice cream! Not just because it’s delicious, but because July 19 is National Ice Cream Day! Whether in a dish or cone, today is the perfect day to celebrate this amazing invention that was created long ago. The history of ice cream began around 500 B.C. in the Persian...
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16
Jul

Vote for PMG in LIBN Reader Rankings

Hello friends and supporters of PMG, PMG has been nominated for not one, but TWO “Best” categories in Long Island Business News’ 2020 Reader Ranking Awards! As you know, PMG was honored last year with the Best Advertising Agency award and the Best Public Relations Firm award. Now you can help us win for a...
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04
Jul

Happy Independence Day!

“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.” – Preamble to the Declaration of Independence, July 4, 1776 July 4 commemorates the day the Declaration of Independence was...
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23
Jun

Plan your Long Island Summer ‘Holi-Stay’ with These 10 Ideas from PMGers

While we aren’t traveling much these days, there are still some great destinations right here on Long Island. Check out these hidden (and not-so-hidden) Long Island gems compiled from PMGers’ favorite local day trips: ‘So-Cute!’ Villages and Main Streets – Long Island is home to many picturesque Main Streets and shopping districts. Be sure to check out Northport...
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19
Jun

National Martini Day – June 19

Whether you like yours shaken or stirred, with gin or with vodka, with a twist or with olives, or as part of a more extravagant drink – National Martini Day, June 19, is the perfect day to celebrate this cocktail. Like other origins, the birth of the martini is up for debate, whether it be...
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11
Jun

Marketing During An Economic Downturn

During the economic slowdown resulting from the coronavirus pandemic, PMG’s mantra of ‘Marketshare through Mindshare’ has never been more relevant. This article in Forbes discusses positioning your brand and your business in the minds of your clients by rethinking your marketing messages to have the most impact. https://www.forbes.com/sites/forbesagencycouncil/2020/05/21/marketing-during-an-economic-downturn/#3255137b35d1
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