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Virtually anything can be newsworthy. And in the world of strategic marketing sharing newsworthy items is all about knowing your audience and Messaging. Check out our posts for some items that we think will be interesting to you – our Marketshare Through Mindshare™, our irreverent but never irrelevant blogs and some things we simply feel are important to share, unlike chocolate which we can never bring ourselves to part with. Sign up for our emails too.

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