Tag

rebranding
11
Jan

Repositioning an IT Leader: Total Technology Solutions

The technology industry is ever-changing. Total, a full-service IT and cybersecurity solutions company, recognized that customers and prospects didn’t understand their brand, their expertise or their breadth of services. PMG’s strategy began with updating the company name and logo…and continued from there.  
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19
May

The Fit Campaign: Coach Realtors Recruits New Talent

Long Island’s largest independent realtor and the third largest realtor of any type in the huge Nassau-Suffolk marketplace, Coach Realtors, was seeking expansion. The overriding goals to reposition Coach included creating an image upgradeto compete in a high-end marketplace and attracting new talent capable of selling into that lucrative market segment.
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