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PMG’s A.J. Schmitz Judges the Prestigious E Source Utility Ad Awards Contest for Third Consecutive Year

For the third year in a row, PMG’s Creative Director, A.J. Schmitz, was selected to judge the prestigious E Source 2020 Utility Ad Awards Contest, the energy industry’s largest and most comprehensive competition.

The contest evaluates creative excellence in the advertising of electric, gas and water utility companies that have generated results such as increasing brand awareness, website traffic or program participation.

With over 700 ad submissions from over 50 utilities this year, A.J. Schmitz commented, “This was no easy task to judge, as there were so many quality submissions. It required careful evaluation of the branding, call to action and the overall look, feel and messaging of each campaign. On behalf of everyone at PMG, congratulations to all the winners!”

The creativity within these campaigns was quite impressive, so take a look here for the first and second place winners in each category:

https://www.esource.com/adcontest-winners

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About the author

Progressive Marketing Group, Inc. (PMG) pioneered the concept of a Strategic Marketing Organization (SMO) in 1977 as a client-centric strategic marketing resource with broad tactical capabilities. As a strategic thought leader dedicated to the proliferation of the client’s business, every PMG program and project is created without partiality and adheres to the developed strategy, from Positioning and Messaging through Branding.

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